Bestselling author and internationally renown speaker Scott McKain's captivating presentations and bestselling books clearly reveal how to create more compelling connections between you and your customers and how to stand out and move up, regardless of the economic climate in your industry.

There are a myriad of choices in the marketplace for prospects and customers seeking the products and services of your industry. So, how does your organization - and the professionals who work with you -- stand out from the plethora of competitors?

In today's Facebook/Twitter/Social Media world, a dissatisfied customer now has a platform to broadcast their opinions regarding your organization to the world in an instant. In this volatile environment, it's never been more important to understand and execute the steps necessary to create the "Ultimate Customer Experience."®

Scott McKain's calling is business - and his passion is platform presentations. He is a unique combination of vast speaking experience with new, cutting-edge information.

For example, he is one of about 150 living members of the Professional Speakers Hall of Fame, and he was recently recognized by Social Media Marketing Magazine as one of the fifty most influential marketing authors on Twitter - and "GenJuice," a leading resource for emerging professionals, as one of the "Top 25" people for Gen Y and Millennial leaders to follow on Twitter.

In his book, Collapse of Distinction, McKain takes a revolutionary approach in clearly showing how organizations and individual professionals create differentiation in the marketplace. Collapse of Distinction was named one of the "Top 10 Business Books" of the year by the Miami Herald, Huffington Post and other major media outlets, and reached the #1 spot on Amazon.com's list of business bestsellers. Scott has also authored two other bestsellers: ALL Business is Show Business! and What Customers REALLY Want.

McKain has appeared multiple times as a commentator on FOX News Channel. He is a member of the "Speakers Roundtable" -- an elite, invitation-only group of twenty business speakers considered by many to be among the best in the world. Scott was selected by Arnold Schwarzenegger to be the speaker for the "Great American Workout," held on the White House lawn, with the President in attendance. And, he portrayed the villain in the internationally acclaimed movie, Stroszek, directed by legendary filmmaker Werner Herzog. Roger Ebert praised McKain in his review, and named the film one of the "great movies" ever made.

Scott McKain's approach of "The Ultimate Customer Experience"® is extraordinarily relevant, no matter your organization's products or services. Customers do not want organizations to "make it right." They want you to "GET it right!" Your organization must find a way to transcend transaction, and Scott McKain can show you the techniques for creating enhanced customer engagement and loyalty.

• The Collapse of Distinction - How does a professional - or even an entire organization - deal with the phenomenon that Scott McKain calls "the Collapse of Distinction"? There are three ominous factors that pull every company back to the pack like a magnet. Without understanding these "Destroyers of Differentiation," a voyage on the "sea of sameness" is inevitable. Next, visionary companies and colleagues seek to become distinct. In this compelling presentation, Scott reveals the Four Cornerstones of Distinction - and how to stand out and move up through the creation of the Ultimate Customer Experience!®
  
  
• What Customers REALLY Want - Based upon Scott's #1 bestselling business book, (Amazon.com and 800-CEO-READ) this program addresses the Six Disconnections between what customers crave versus what most organizations offer. Through his research - first into the nineteen companies of a $100+ million organization where he formerly served as Vice Chairman, and other top clients of international renown - he discovered extensive gulfs between client desires and company delivery.
  
  
• ALL Business is Show Business - As Scott McKain wrote in his first business bestseller, every professional and each organization must develop the kind of connection with its customers that a blockbuster film or compelling television program creates with its audience! We have become a culture that expects an experience to be an integral part of doing business. Therefore, those organizations that understand how to execute the strategies necessary for creating compelling relationships thorough the customer and employee experience will find themselves leading the pack.